This course will give your library displays some new bite! You will develop skills in targeting audiences and understanding reader motivations to support successful promotions. Working across stock areas and age groups, you will explore how to find readers for older and less well-known books as well as new ones. Recently adapted to include ideas for social media and correctly sized images for Facebook, Instagram and Twitter.
Prices displayed in GBP
| Welcome | |
| Taking time for the course | |
| How to use the course | |
| Learning from others | |
| How your work is assessed |
| Why promote? | |
| Sell the sizzle | |
| The importance of range | |
| Choosing appropriate books | |
| Filling the gaps |
| The reading experience | |
| Reading lives | |
| How we choose | |
| Barriers to discovery | |
| A different way to choose |
| Power displays | |
| Using colour in displays | |
| Experimenting with graphic cover styles | |
| Practising display skills | |
| Seasonal displays | |
| Displaying non-fiction | |
| New books | |
| Books that need your help | |
| Targeting audiences | |
| Display as a conversation | |
| Let books do the work |
| Reader-centred themes | |
| Interpreting a theme | |
| Go on a journey | |
| Planning your display | |
| Choose two types of journey | |
| Select your books | |
| Journeys Option One | |
| Journeys Option Two | |
| Create your promotion | |
| Record your results | |
| Ask for your assessment |
| Libraries can be so much more | |
| Tell us what you think | |
| More Opening the Book courses | |
| Credits | |
| Photos and illustrations |
