Creating Powerful Displays

This course will give library displays some new bite! You will develop skills in targeting audiences and understanding reader motivations to support successful displays which engage more deeply than the standard seasonal themes. Working across collection areas and age groups, you will explore how to use display to find readers for less well-known books in your collection to take the pressure off those wait lists.

$90.00

CAD Prices displayed in CAD

NEW COURSES AND NEW PRICES
Buy now and start any time
after 1 April 2025

For librarians, library associates, library technicians
Time:
4 hours online plus 4 hours applying learning in the library. Start and stop as you like
Assessment:
The learner completes self-assessment exercises online.

Introduction

Introduction
Welcome
Learning from others
Taking time for the course
How to use the course

Part 1: A patron-centred approach

Part 1: A patron-centred approach
Why do we need displays?
Sell the sizzle
The importance of range
Choosing appropriate books
Filling the gaps

Part 2: Helping people choose

Part 2: Helping people choose
The reading experience
Reading lives
How we choose
Barriers to discovery
A different way to choose

Part 3: Book display skills

Part 3: Book display skills
Power displays
Using colour in displays
Experimenting with graphic cover styles
Practising display skills
Seasonal displays
Displaying non-fiction
New books
Books that need your help
Targeting audiences
Display as a conversation
Let books do the work

Part 4: Connecting with readers

Part 4: Connecting with readers
Reader-centred themes
Interpreting a theme
Go on a journey
Planning your display
Create your promotion
Select your books
Journeys Option One
Journeys Option Two
Create your display or online promotion
Record your results (1)
The quiz
Self-assessment
Libraries can be so much more
Thank you
More Opening the Book courses
Credits

Other Public Library Training Courses

Which course is right for me?

Contact Fiona Edwards on fiona@openingthebook.com